New Products & Trends

Elkos Pens, one of the most recognized writing instrument brands in India, announces the release of New Gel Pen – Que Assorted, an extension to their wide range of Gel pens products. 

Elkos Pens, a leading brand in the writing instrument industry, has unveiled a new gel pen “Que Assorted” – luxurious writing instruments that perfectly combine timeless design, passion for precision and superb craftsmanship. The Que Assorted stands out thanks to its modern, minimalist design and five vivid colors. The Pen boasts of Korean technology.

Elkos Pens Limited was incorporated in the year 2003 by Mr. H. S. Jain and Mr. B. K. Jain under their able and visionary leadership. ELKOS Pens has grown exponentially over the years as one of India’s leading manufacturers and exporter of writing instruments including ball pen, gel pen, direct fill pen, sketch pen and refills.
Mr. Jain has a vast experience of more than three decades in the field of writing instruments and the ability to foresee the market changes and make commendable decisions, which has helped us grow leaps and bounds in a very short span of time.

All ELKOS products are manufactured under the strictest quality control in a highly evolved state of the-art infrastructural facility located in Kolkata, India covering 2,25,000 square feet.
Our products have a worldwide acceptance and are appreciated for their best quality, best price and timely deliveries. At ELKOS “Quality is a journey not a destination”. 
We maintain a constant focus on quality with the prime objective of providing finest quality products to customers. This distinction enables us to gain customer’s faith as well as customer satisfaction.
ELKOS Pens is a Government recognised “STAR EXPORT HOUSE”, is certified by the standards of ISO 9001:2015 (QMS) and also has a distinguished honour of being stationery partners in reputed Indian educational institutes like IIT’s & IIM’s...

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Indonesia is the world’s second largest plastic polluter as the usage of plastic is rampant in the country. It was strange that we did not realise the consequences until we came back to India. Even spoons were covered in plastic. It triggered us to make some lifestyle changes.

As a child, I would always throw away my pencil once I used half. It was uncomfortable to write with them, but the real reason was peer pressure, as most of my classmates did the same. For children, it is difficult to understand or even process the fact that eight million trees are cut every year to make 20 billion pencils worldwide. Unfortunately, even now, grown-ups fail to realise the massive deforestation globally.
However, when Akshata Bhadranna and Rahul Pagad from Bengaluru learnt about the grim figures, it served as a wake-up call that eventually gave birth to Dopolgy in September 2018. It is an organisation that sells eco-friendly products.
While this was the trigger, a series of events motivated the couple to switch to an eco-friendly lifestyle.
After moving back to Bengaluru from Indonesia, they saw the extent of plastic in household items, including utensils, home decor, clothes and shoes, all of which were transported from Indonesia to India in plastic packaging.
Recalling that the move served as a wake-up call for them, Akshata tells The Better India: “Indonesia is the world’s second largest plastic polluter as the usage of plastic is rampant in the country. It was strange that we did not realise the consequences until we came back to India. Even spoons were covered in plastic. It triggered us to make some lifestyle changes.” It started with the couple reading and watching videos on plastic pollution, which pushed them to give up plastic bags. Gradually, eco-friendly glasses, cutlery, soaps and loofah, replaced the plastic ones. The couple also started composting wet garbage at home.
During the switch, they saw how costly the eco-friendly products were, “It is not feasible to purchase a bamboo brush at Rs 200 if we change it every four months. Eco-friendly products, unfortunately, are considered a luxury. We wanted to make it a common man’s product. And so, with our savings, we started Dopolgy,” she says. 

Here’s how it’s done

• The newspaper is cut into pieces of 18×18 cm. The lead is manually rolled on that paper and deposited in a rolling machine. The pencils are allowed to dry naturally for 30 minutes.
• Dried pencils are then put into a dryer for one hour at 220° Celsius.
• Polishing machines give the final finish to make the pencil smooth. Finally, the product goes through the cutting machine, where it is cut into determined sizes.
• To make the process completely eco-friendly, the pencils are packaged in compostable boxes of craft paper.
• So far, the duo has manufactured 10,000 pencils by recycling around 6,000 newspapers! 

Apart from this, the duo also sources different types of seed paper like jasmine, marigold, coriander and onion from wholesale manufacturers and converts them into beautiful card pieces. Other products from these paper varieties include wedding cards, invitation cards, postcards, visiting cards, among others.

Cloud-based digital exams are eliminating paper and helping cut down on leaks and cheats.

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Welcome to the next generation of examinations, where everything revolves around an invisible connected platform, speeding up examination processes, minimising human error and bringing down exam-costs for colleges.

Forget your foolscaps! The time-honoured paper booklet is steadily making way for a sleeker electronic exam-pad. The trusty ball pen is being replaced by a stylus and all the answers are now stored in the cloud. Even assessments are done digitally, so examiners don’t have to stay back for corrections.
Welcome to the next generation of examinations, where everything revolves around an invisible connected platform, speeding up examination processes, minimising human error and bringing down exam-costs for colleges.
Since 2016-17, students from a wide range of institutions have been writing their examinations on a device called the DigiTaal. These include those at Manipal Academy of Higher Education (MAHE), National Institute of Mental Health and Neuroscience (Nimhans), International Institute of Information Technology and REVA University in Bengaluru, VIT- AP and the Tamil Nadu Agricultural University.
Most of them rely on Paperless Examinations Advantage (PEXA), a customised cloud-based software that aims to overhaul the examination process and make it more streamlined, sustainable and environmentally friendly. The software was developed in 2015 by LittleMore Innovation Labs, a Singapore based EdTech Company, with a development center in Chennai.
“Now storage is no more an issue for us and it has put an end to a lot of malpractices during the examination process, such as copying and paper leaks,” says Vinay NA, assistant professor at REVA University, which switched to paperless examinations in 2018.

New ad campaign by Linc Pen aims to channelize students’ inner strength towards achieving life’s academic goals

Linc Pen and Plastics Ltd. one of India’s most trusted writing instruments for over last four decades with a strong presence over 50 countries, has lauded the resolution and hard work of students who are taking their board exams this year with their brand-new advertising campaign endorsing one of Linc’s most successful product, “Pentonic”.                                                                           Linc Pen weaves in the magic that transpires to raise the self-belief through simple humane touch. The new ad campaign for Pentonic during this exam season touches the emotional chord of all its connoisseurs, celebrating a vital phase of student life by eulogizing the virtues of their mental strength during exams with the valiance of a soldier fighting in the country’s battlefield.

Linc has always been a part of the growing generations, this time endorsing their widely successful product offering, Pentonic which has taken the imagination of the nation by storm with its futuristic and new generation look and performance. ‘Pentonic – ‘Write the future’ is designed to be an advanced writing instrument for the Gen-Z and Gen-Alpha, keeping in mind their avant-garde needs and demands.

With this differentiating ethos Linc has embarked upon an idea that inspires and challenges the future with its boldness.

Mr. Deepak Jalan, Managing Director and CEO, LINC PEN PLASTIC LTD. said "Pentonic has to be one of the best offerings from  the stable of Linc. With its effortless smooth writing and unique ink flow system, Pentonic enables the students to write their exams with command and confidence. We at Linc, differentiate with innovation, delivering the best possible writing experience for all our consumers at all price points. The new ad campaign is dedicated to the exam warriors who have put in their hard work to achieve success in academics like the spirited soldier of a nation at the battlefield."

Their latest ad campaign showcases a focused school girl getting ready to sit for her school ongoing examinations. She gears up by preparing herself mentally for the war up ahead. Moving through the emotional journey of a student’s resilience during the exam at school and a soldier’s never-say-die spirit on the battlefield, the film captures the different moments while getting battle ready, be it in a classroom or combat zone. The film ends with the girl letting out a war cry ready with her battle gear with her weapon of choice: “Pentonic”. Linc has away believed in providing the best writing instruments for students during their examination. The ad film tries to take one through the mindset of a student which is confident and believes in conquering her battleground. Linc showcases their faith in Pentonic and establishes their focus in enabling India’s students to ‘Write the future’. The TVC has been created by the creative agency Brand Bazooka and is LIVE on multiple digital platforms like YouTube and Facebook. It has already gained wide appreciation for their passion inducing storyline and garnered over 12,000 hits on YouTube and likes on over 64,000 views on Facebook.